Everybody’s Kombucha

A playful, feel-good brand made to shake up the kombucha shelf. Bright, bubbly, and made for everybody - this one’s all about good energy and even better fizz.

Two cans of Raspberry Kombucha with a pink label, featuring an illustration of two women walking together, against a white background.
A can of Evebybody's colacola with a white illustration of a person and a dog on a red background, lying on a gray textured surface.
Cans of ginger and lemon kombucha lying on a light grey surface
A can of ginger and lemon kombucha with a colorful illustration of two women walking, one holding a beverage, on a light-colored surface.

The brief was to dial up the energy and make the brand feel more approachable, playful, and a lot more shelf-ready - without losing what people already loved.

We kept the heart of the brand, but gave it a fresh palette, bolder type, and a tone of voice that felt friendlier and more fun. The goal was simple: make great kombucha look like something you'd actually want to pick up.

The result? A cleaner, brighter identity that still feels like Everybody’s - just a little louder and a lot more lively.